Why This Funnel Exists

This funnel was designed to offer upfront value through a free self-mastery training — built specifically for:

• Coaches

• Creators

• Ex-athletes

• And anyone trying to regain mental discipline in a noisy world

The main goal was to build trust by solving a real, painful problem before asking for anything in return.

It’s the top of the Leverage OS™ funnel:

We give people something valuable and let that do the qualifying.

The Strategy Behind It

This is a Lead Magnet Funnel built around a single idea:

“If you can show someone what’s possible with just the free stuff… imagine what the full system could do.”

Here’s what it’s doing:

• Attracts cold traffic via social or organic search

• Delivers real value through a high-conviction VSL

• Captures leads with a simple, low-friction CTA

• Warms them up for future offers or direct outreach

There’s no hard sell.

Just value-first positioning that builds authority and goodwill at scale.

What Happens Next

Once someone enters their email and watches the free training:

✅ They’re automatically added to a light nurture sequence

✅ They may be invited to apply for 1:1 support or another funnel (like Funnel #1)

✅ Or they’ll continue receiving free, trust-building content over time

Every part of the funnel is built to feel non-invasive — it’s about permission, not pressure.

Want One Like This?

If you want to build a funnel that grows your list and builds authority 24/7 —

without being pushy or fake - this is your best bet.